Designed by: Courtesy of Cultivate
Who doesn’t dream of their perfect kitchen? One that’s filled with inspiring color, beautiful appliances and a functional layout, whose overall design feels like an extension of everything you love. After all, the kitchen is the center of the home and for most of us, the hub of our life.
But if you’ve ever tried to make that vision a reality by embarking on a remodel—or even just a refresh—you know that the process can be overwhelming. I know how you feel. I have been through it myself a few times, which is exactly what inspired me to start Cultivate.com, a destination that makes the kitchen remodel a lot less overwhelming.
Here at Williams-Sonoma, we’ve made ourselves experts in the kitchen. We’re curators of fine cookware and editors of style, and now we want to help you realize your dream kitchen too. The space that’s as beautiful to look at as it is to cook in. The show kitchen and the working kitchen.
It’s no secret—there are a lot of choices to be made to create your perfect kitchen, from tile to appliances to backsplash and countertops. Then, there’s always the defining question: how much it will all cost? And, maybe even more importantly: will all the pieces look good together? We are here to help!
We’re introducing this blog so that we can add some heart and soul to your remodel journey, whether you’re in the midst of countertop selection or simply dreaming. Every day we’ll curate for you the best kitchen products and services so that you know where to shop without having to sift through dozens of options first. We’ll also share the latest trends and help you decipher which will last and which will (and should!) disappear. Plus, we’ll provide loads of dreaming and inspiration potential.
You will be hearing much more from me and the Cultivate team. Our blog, Countertalk, will be led by our resident design aficionado and lover of all things kitchen, Sarah Latta. Sarah will bring together top designers, magazine editors, chefs, and writers to share their wisdom and tricks of the trade—and, of course, share her design knowledge along the way too.
We invite you to pull up a stool and join our conversation. Be sure to check back often for a healthy dose of inspiration.
Katherine and the Cultivate team